Record number of new magazine titles in the USA

magazine vsA record number of new magazine titles were brought to market in the US in 2014, a whopping 855. According to the nypost.combased on figures of the Magazine Innovation Center which works together with the University of Mississippi.
Most of the 234 new magazines will be published at least once every quarter, a growth of 21% versus 2013. Ever popular are the specials and annual publications; 621 new titles have been published of these so-called book-a-zines. Especially magazines for special interest groups are doing well, with 39 new titles in one year.
Professor Samir Husni of the Magazine Innovation Center, mentions a remarkable trend where purely digital companies are now publishing traditional print magazines. Even the successful apartment rental site Airbnb launched its own magazine. According to Professor Husni print is still a very powerful medium in this digital age. “I think any digital company that is worth anything will be doing print magazines in the next two to three years.” according to Husni. We should mention that Professor Husni may not be completely impartial since his nickname is Mr Magazine.

Rob van den Braak

Printer’s devil (1964), phototypesetter, offsetprinter, teacher of graphic techniques, salesmanager, productmanager, trade journalist, founder of BlokBoek e-zine (2011). But above all husband, father, friend and lover of life in southern Spain (since 2010).

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