Clever PEFC packaging most sustainable

pefc verpakking2Frazer breakfast cereals packaging has won the Pro Carton ECMA Award for sustainability. It is a PEFC certified carton packaging which has been well thought through.

Advantages of this uncomplicated packaging are: no plastic inside; easy to open and close thanks to perforation; opening and closing by simply pulling or pushing both corners. The cross-wise closing flaps keep the base sealed. The high cartonboard ratio makes the pack ideal for recycling. The Frazer box is printed in six colours with a matte finish. The packaging is produced by A&R Carton and the PEFC certified carton is manufactured by Metsä Board.


Rob van den Braak

Printer’s devil (1964), phototypesetter, offsetprinter, teacher of graphic techniques, salesmanager, productmanager, trade journalist, founder of BlokBoek e-zine (2011). But above all husband, father, friend and lover of life in southern Spain (since 2010).

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