New Folding Box Board by Sappi
Sappi introduces a new kind of folding box carton for the packaging industry: Atelier. This so-called hybrid FBB is produced in Sappi´s Maastricht mill. Atelier: available in 220 gsm to 350 gsm is said to deliver the ultimate in brightness, purity and gloss which will give a new dimension to packaging. Sappi claims that Atelier has a brightness level of 99% on the top side and 98% on the reverse side which makes it extremely suitable for double printing which is currently much requested.
To introduce Atelier properly to brand owners, converters, finishers, design agencies and the media, Sappi Europe has designed and produced a stunning sample book with the theme “brilliance meets function.”
Sappi expects that Atelier FBB will be just such a success as the SBB board Algro Design which they introduced 10 years ago. Watch the video to learn more about this new FBB.
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