Google learns to spell and becomes an alphabet of companies

Alphabet-Google-AHIf like Google you turn a huge profit without having real products, but still have ambitions and want to explore different markets the old company structure is not good enough. Add to that the fact that the interests of the founders is going in a different direction than just a search engine company and you will understand why Sergey Brin and Larry Page have founded Alphabet Inc. Within that alphabet of companies, their website is called abc.xyz, the original Google.com still has a very important place with the highest profits. But growth markets such as health are getting more attention from the two founders and need to ensure that the original one-trick-pony company is turned into a multifaceted emporium suitable for the future. Products such as Android, Chrome and YouTube will remain under the Google umbrella and will undoubtedly develop and grow further, but they are not exactly new and exciting. Exciting are the new products for health, quality of life and whatever Brin and Page will think of next. If they are just as revolutionary and transformative as Google there is a lot still to be expected from Alphabet Inc. 


 


Rob van den Braak

Printer’s devil (1964), phototypesetter, offsetprinter, teacher of graphic techniques, salesmanager, productmanager, trade journalist, founder of BlokBoek e-zine (2011). But above all husband, father, friend and lover of life in southern Spain (since 2010).

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