PrintScreen, a screen that you can print yourself

It all seems a bit science fiction-y but scientists at the University of Saarbrücken have come up with a technology that can print a 0,1mm screen using special ink. Not only is the screen flexible but can also be touch sensitive. Printing will cost about 20 Euros for an A4 size and could for example…

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Book Globe breaks through

It was Marloes Lubberding of graphics designers Paraaf tekst en ontwerp (Paraaf, text and design) who came up with the idea of using Boekbol (book globe) for a campaign for one of her clients. This client, a packaging manufacturer, uses this unique product to draw attention to an internal campaign. 350 Dutch and 25 French…

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Score leads with the right mix of content and dissemination

A good mix of content about products or services is a proven way to score leads. However, finding the right mix of dissemination is equally important. Not just the correct tone and length of the content for the target audience, but also which media channels to choose. Longer articles don´t score well in blogs and…

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Interactive paper

Paper manufacturer Arno Wiggens has brought out a range of paper which is suitable for printing electronics. The paper is called Alive and is a 100% recyclable.  NFC tags for example can be printed without the need for plastics. The manufacturer sees a big market in which the paper actively communicates with for example a smart phone.…

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Pantone: Marsala the colour of 2015

Pantone traditionally reveals its colour for the next year in December. The colour experts predict that marsala will set the tone in fashion, the graphics industry and industrial design. Marsala, which gets its name from the wine, is described as “a naturally robust and earthy wine red”. Pantone makes its predictions on the basis of…

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Duomedia receives award for Xeikon campaign

The bi-yearly Belgium IBIS Communication award has been won by Duomedia for the Xeikon campaign. The campaign was designed to advertise the Xeikon Café packaging innovations. Clever use of social media resulted in double the amount of visitors compared to the previous event.  Xeikon Café is an event where visitors can experience digital label and…

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Vinyl presses on the rise!

Vinyl is hot! There is a noticable increase in the sales of vinyl records. And that means a booming business. Not just for the music shops selling more and more records, but also for vinyl printers such as Record Industry which prints millions of records, for record sleeve designers and for the printers who print…

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Google fights ad blocker

Google has started a US campaign which gives people the opportunity to donate a small amount of money monthly in order to avoid Google ads. Instead of ads they receive a thank you message by Google. Google Contributor is meant to fight the so-called ad blockers, software which prevent advertisements – banners, text, pre-roll videos…

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Label market moves to digital inkjet

The big label brands have followed the same strategy for years, printing large volumes. The long runs made sure that cost price was low. In current times of fast changing markets, increasingly diversified products and in-shop personalization (share a coke) big volumes are no longer efficient. Digital printing can play an important part in keeping…

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IDC sees a future for mobile printing

Every year 3 billion pages are printed worldwide, according to research by IDC, despite the increase in sales of e-readers, tablets and smart phones.  The possible disappearance of paper in the office or at home seems unlikely in the near future. However, we do not need research to establish that printing is on its way…

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