Polaroid Snap: Instant photography without ink

Door Rob van den Braak | 09/09/2015

Polaroid photos are back with the new Snap. At a cost of 99$ the instant camera prints without ink. The 10 megapixel Snap will print a 2×3 inch (5,08×7,62cm) photos in under a minute thanks to ZINK´s Zero Ink technology. Zero Ink makes use of paper with dye crystals which react to heat. The result…

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Advert with a secret message

Door Arthur Lubbers | 03/09/2015

To draw attention to the unlimited possibilities water has to offer,  water enhancer MIO is running a unique advertising campaign. A print ad with ´water reveal technology´. The reader can wet the paper ad after which several ´secret´ messages appear about what water means to us. To achieve this a white coating is being used…

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The power of the business card

Door Beate den Engelsman | 01/09/2015

In these digital times we still like to hand out business cards, especially during events and trade fairs. A business card is an essential part of business. It has to fit your business´ core message. A business card has to differentiate itself by the shape, design and materials. A good and striking business card will…

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Cooling beer ad

Door Rob van den Braak | 21/08/2015

How to show that your Glacial beer brand is best served cold, in a print ad? Ad agency Ogilvy Brazil has the solution. A printed ad which helps cool your beer. Cut the ad out of the magazine, wet it under the tap, wrap it around a beer bottle and put it in the fridge.…

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Frere-Jones Typeface Mechanics: how to design a new typeface

Door Rob van den Braak | 21/08/2015

Typeface designer Frere-Jones reveals a few secrets in his blog about designing a typeface. He shows how square and round shapes influence each other and why letters such as the ´o´ have to be larger than for example the ´a´to keep the right balance. With typography being increasingly recognised as part of the quality and…

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Clever loo roll packaging

Door Marco den Engelsman | 10/08/2015

Carton producer Iggesund in Sweden challenged designers to come up with environmentally friendly packaging of consumer products. They received more than 200 suggestions. One of the winning designs was a packaging system for loo rolls and paper kitchen towels, designed by Maikel Roberts from Barcelona. He designed packaging which replaces polluting plastic packaging. The sulphate…

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Packaging is more than a carton box

Door Beate den Engelsman | 05/08/2015

European packaging manufacturer DS Smith wants to show his customers – retailers and manufacturers – the importance of packaging. Packaging is more than just a carton box seems to be the core message of the recently opened Impact Center in Ghent, Belgium (DS Smith´s sixth Impact Center in Europe). The centre attempts to show the…

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Print Museum honouring Vincent van Gogh

Door Beate den Engelsman | 31/07/2015

The Dutch Print Museum in Etten-Leur has a new collection. Visitors can become acquainted with the secret of the world famous sunflowers by Vincent van Gogh. Graphic artist Henk van Noorloos shows his work. Also on display are books about Van Gogh as well as typographics and posters which have a link to Van Gogh.…

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Type Reinvented: Letters play a big part in our digital world

Door Rob van den Braak | 31/07/2015

Good typography is important in our digital world. To underline this, type specialist Monotype sponsored a Field Project. Three unique digital art installations show that type can be responsive to the emotional message of content, that type can be responsive to the media chosen and that they fit perfectly in the new hype of responsive…

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