Agfa Graphics stops the further development of Eversify and its distribution
After 6 years of Agfa business development for the worldwide mobile publishing industry with the product Eversify, the demand for mobile publishing projects worldwide has not reached our volume targeted in the recent months. The continuous further development of new Eversify functions and the broad coverage of the e-paper to the pure HTML App/Web could not exert a positive influence on the purchase decisions. The intensive market processing worldwide by sales and project management has made it clear, that very few companies in relation to the entire news media market really want to tackle the issue of digitalisation of publications and to make investments for the digital future. The amount of subscriptions is not increasing like expected by most of the publishers and the digital advertisement impact on the total digital turnover for news media is still below all hopes. A few exceptions in the worldwide market proved, that a digital strategy successfully expands the portfolio and penetration in news media to an established and new audience. This trend is confirmed by journalists, prospective buyers, customers and even competitors. This has led Agfa Graphics to the decision to stop the further development of Eversify and its distribution worldwide with immediate effect. Existing Eversify customers were informed and receive professional support for a smooth migration to an alternative, preferred mobile publishing service provider.
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