Valuetrendradar interview Harald Weimer Heidelberg: Print is smart communication

Andreas Weber, Valuetrendradar, interviewed Heidelberg executive Harald Weimer about Simply Smart, the motto which the print giant will use during drupa 2016. Weber talked to Weimer about their belief in the worldwide printing market which, according to Weimer, will remain stable with an annual worth of 400 billion Euros and their prediction that personalisation will be a key part of getting to this enormous turnover.
Read the complete interview in English via this link.